LESSON 4449 Tue 31 May 2022
16. SIXTEEN
Daily Wisdom
May all Women and Men practice NIBBĀNA to be happy 😃 well and secure and to attain Eternal Bliss as Final Goal 🥅.
https://youtu.be/58TUGG9I10A
The Buddha answers no to the following 4 questions / possibilities (Majjhima Nikaya 72 also in Samyutta Nikaya 44.11):
After death a Tathagata (Buddha) exists: only this is true (The Buddha answers “No”)
After death a Tathagata does not exist: only this is true (The Buddha answers “No”)
After death a Tathagata both exists & does not exist: only this is true (The Buddha answers “No”)
After death a Tathagata neither exists nor does not exist: only this is true (The Buddha answers “No”)
The Buddha is apparently deliberately being vague since no terms in conventional language can do it justice to describe Nibbana. In other Suttas the Buddha argues against nihilism which suggests that Nibbana is not nihilistic. A number of potential explanations have been provided by Buddhist teachers.
https://youtu.be/FI6xtomY79w
The Buddha said:
Everything exists: That is one extreme. Everything doesn’t exist: That is a second extreme. Avoiding these two extremes, the Tathagata teaches the Dhamma via the middle: From ignorance as a requisite condition come fabrications . . . (continues with Dependent Orgination formula). (Samyutta Nikaya 12.15)
https://youtu.be/cM-9sTIDU44
In the discourse on the 62 kinds of wrong view (Digha Nikaya 1), the Buddha called the following one of the wrong views:
Herein, bhikkhus, recluse or a certain brahmin is a rationalist, an investigator. He declares his view hammered out by reason, deduced from his investigations, following his own flight of thought thus: ‘That which is called “the eye,” “the ear,” “the nose,” “the tongue,” and “the body” that self is impermanent, unstable, non-eternal, subject to change. But that which is called “mind” (citta) or “mentality” (mano) or “consciousness” (viññāṇa) that self is permanent, stable, eternal, not subject to change, and it will remain the same just like eternity itself.
The above passage provides support for the view that the one who attains Nibbana, has put down the burden, has completed the task, the aggregates are no more, there is no more false sense of a being and not annihilation since there was no self to begin with.
https://youtu.be/kBbVjvc7_AM
The Buddha stated: “Luminous, monks, is the mind. And it is freed from incoming defilements.” Pantheists sometimes refer to the mind as a “spark (or shiny element, aspect) of the divine.”
https://youtu.be/N5SUpq9HYAE
But the Buddha attained the seventh and eighth jhanas while still an ascetic, but knew there was more work to be done and later attained full enlightenment, practicing the Middle Way.
https://youtu.be/HrPQ_JWSUyE
The Buddha refers to Nibbana as a ‘dhamma’. For example, he says “of all dhammas, conditioned or unconditioned, the most excellent dhamma, the supreme dhamma is, Nibbana”. ‘Dhamma’ signifies actual realities, the existing realities as opposed to conceptual things. Dhammas are of two types, conditioned and unconditioned. A conditioned dhamma is an actuality which has come into being through causes or conditions, something which arises through the workings of various conditions. The conditioned dhammas are the five aggregates: material form, feeling, perception, mental formations and consciousness. The conditioned dhammas, do not remain static. They go through a ceaseless process of becoming. They arise, undergo transformation and fall away due to its conditionality.
However, the unconditioned dhamma is not produced by causes and conditions. It has the opposite characteristics from the conditioned: it has no arising, no falling away and it undergoes no transformation. Nevertheless, it is an actuality, and the Buddha refers to Nibbana as an unconditioned Dhamma.
https://youtu.be/sr5Vw6-Xw3s
Buddha also refers to Nibbana as an ‘ayatana’. This means realm, plane or sphere. It is a sphere where there is nothing at all that correspond to our mundane experience, and therefore it has to be described by way of negations as the negation of all the limited and determinate qualities of conditioned things.
https://youtu.be/abSk0MRn9t4
Buddha also refers to Nibbana as a, ‘Dhatu’ an element, the ‘deathless element’. He compares the element of Nibbana to an ocean. He says that just as the great ocean remains at the same level no matter how much water pours into it from the rivers, without increase or decrease, so the Nibbana element remains the same, no matter whether many or few people attain Nibbana.
https://youtu.be/Gg8Aa17OO1E
https://youtu.be/Gg8Aa17OO1E
Buddha speaks of Nibbana as something that can be experienced by the body, an experience that is so vivid, so powerful, that it can be described as “touching the deathless element with one’s own body.
https://youtu.be/oDXp7OFP3c8
The Buddha also refers to Nibbana as a ’state’ (’pada’) as ‘amatapada’ - the deathless state - or accutapada, the imperishable state.
https://youtu.be/Q4j5ZZA6vNw
Another word used by the Buddha to refer to Nibbana is ‘Sacca’, which means ‘truth’, an existing reality. This refers to Nibbana as the truth, a reality that the Noble ones have known through direct experience.
So all these terms, considered as a whole, clearly establish that Nibbana is an actual reality and not the mere destruction of defilements or the cessation of existence. Nibbana is unconditioned, without any origination and is timeless.
https://youtu.be/GyBEGYiuuhQ
Viññanam Anidassanam
Viññanam Anidassanam translates as consciousness without surface, without feature. Some have suggested that this implies there is a sort of consciousness in Nibbana that is not conditioned and beyond the 5 aggregates. This term is found in the Digha Nikaya, Majjhima Nikaya, and Samyutta Nikaya. “Good sir, if that is not partaken of by the allness of all, may it not turn out to be vacuous and empty for you!”
25. “Consciousness non-manifesting, Boundless, luminous all-round.” (Majjhima Nikaya 49)
“Consciousness without feature, without end, luminous all around” (Digha Nikaya 11)
Based on this some have suggested that there is another consciousness, which is not part of the standard 5 aggregates and is beyond time and space.
The polytheistic, existence view
Others still take it even further, for example the famous Ajahn Mun, who stated that the Buddha even talked to him during his deep meditation experiences, suggesting that the Buddha is at some place in a Buddha-land or Buddha-field. A sizable number of Thai Theravada Buddhists believe that Ajahn Mun and his Dhamma successor, Ajahn Boowa, were fully enlightened arahants. This view is also similar to notions found in other Dharmic paths and also in Mahayana Buddhism.
In the discourse on the 62 kinds of wrong view (Digha Nikaya 1), the Buddha called the following one of the wrong views:
Herein, bhikkhus, a certain recluse or a brahmin asserts the following doctrine and view: ‘The self, good sir, has material form; it is composed of the four primary elements and originates from father and mother. Since this self, good sir, is annihilated and destroyed with the breakup of the body and does not exist after death, at this point the self is completely annihilated.’ In this way some proclaim the annihilation, destruction, and extermination of an existent being.
The above passage provides support for the view that Nibbana is not annihilation, that there may be some sort of existence or realm.
Song 🎶 🎵 🎧is for the soil that’s toxic clear down to
the bedrock
Where no thing of
consequences can grow
Drop your seeds there, let them grow vegetables 🥦 🥕🥗 and fruit plants 🌱 in pots 🪴 🍌 🍎 🍉 throughout the world to overcome hunger the worst kind of illness as the Awakened One said and be free birds 🐦 🦢 🦅.
~ the mountain ⛰ goats 🐐
That will be people’s successful movement. let’s contact all online and offline movie makers to spend their TIME and TAlENT for this NOBLE CAUSE!
Before Buddha manusmiti was in practice chitpavan brahmin as 1st🥇 Kshatriyas 2nd🥈 vyshias 🥉 Shudras 4th rate athmas/souls and the Aboriginal SC/STs as having no soul at all so that all sorts of atrocities are committed on them. Buddha never 👎 believed in any soul. He said all are equal 🟰. Though Babasaheb Ambedkar incorporated equality, liberty and fraternity in our marvellous 🤩 modern constitution, the chitpavan brahmins are still practising manusmriti to establish their hindutvastan.
May all Women and Men practice NIBBĀNA to be happy 😃 well and secure and attain Eternal Bliss as Final Goal 🥅.
https://www.spielcreative.com/blog/360-degree-videos/
360-Degree Video Guide (With 17 of the Best Examples)
Whiteboard Animation
This article is all about 360-degree videos.
In it, you will learn:
What they are.
How you can create your own successful 360-degree videos.
And…
How they can help grow your business!
So, let’s begin…
Table of Contents
What are 360-degree videos?
A Guide to Creating 360-Degree Video
Have a Good Reason to Create a 360-Degree Video
Set Goals for Your 360-Degree Video
Choose Your Format: Monoscopic Versus Stereoscopic
Acquire the Right Camera
Export Your Footage
Stitch and Edit Your Footage
Incorporate Sound Design
Convert it to a Normal Video for Maximum Visibility
Publish your 360-Degree Videos
How Much does a 360-Degree Video Cost?
Top 10 Tips for Finding the Right 360-Degree Video Production Company
17 of the World’s Best 360-Degree Videos
Conclusion
What are 360-degree videos?
360-degree videos are exactly what they sound like: recordings made using omnidirectional cameras so that, during playback, the viewer can control the screen and view the clip in any direction they want.
It is a new and exciting format and has the potential to create stunning and realistic virtual experiences for the viewer. And Google is reporting that it can increase the chances of viewers taking action by 41% when compared to standard ads.
“Google is reporting that it can increase the chances of viewers taking action by 41% when compared to standard ads.”
High-end, professional 360-degree videos are usually made with specialised camera rigs that can run into the thousands. So, if it’s a big-budget brand advertisement you want, you might want to consider collaborating with a 360-degree video agency.
Luckily, smaller handheld 360-degree cameras have come onto the market in the last couple of years for as little as £100. And some of them record better quality footage than you might imagine.
Here is everything you need to know:
A Guide to Creating 360-Degree Video
1. Have a Good Reason to Create a 360-Degree Video
Creating 360-degree videos is rarely a complete necessity, so, if you are planning to make one, you should have a very good reason.
Although it is a very modern format, the analogy I would use to describe what I mean by this is people making black and white films in the 21st century.
Hear me out:
Filming in black and white is no longer necessary, so, if someone does it just for the sake of it, it is likely to come across as pretentious or a desperate attempt to look cool.
On the other hand, if it’s a creative decision taken to show the ‘colourless’ mood of a place or situation, or to recreate a historical time period, then it’s perfectly justified.
The same applies to your 360-degree videos. What exactly is your reason for using it? If you don’t have a good answer to this, perhaps you should reconsider your need.
Good reasons can include:
Virtual Reality
If you offer a service that could be defined as an ‘experience’, say guided tours at a certain destination or natural wonder, then create beautiful, HD videos of those tours.
Giving people the option to look in any direction they want is understandable and even necessary in this case. The realistic experience will engage viewers and it is likely to be the factor that encourages many of them to do the tour in real life.
Immersive Experience
Admittedly, this sounds like the same thing as virtual reality. But, the key distinction I’m marking here is that an immersive experience isn’t a recreation of the actual product you are selling, i.e. a guided tour.
For example, let’s suppose your business sells mountain bikes or mountain bike equipment. Your audience are thrill seekers who want excitement. So, why not create a 360-degree advertisement depicting a professional mountain biker racing down a mountainside weaving between trees at high speed?
Given the target audience, I can’t think of a more suitable format than 360-degree video to grab the viewers’ attention and engage them throughout.
Training
The problem with most corporate training videos is that they are a tedious pain to watch: usually featuring an uncomfortable narrator (chosen from the office, of course) awkwardly running through some generic compliance training course.
With 360-degree video this doesn’t have to be the case. Now you can create enjoyable 360 interactive video experiences for your staff, allowing them to see company protocols in action.
Of course, 360-degree videos aren’t just limited to corporate training videos.
For instance, they could be made to help new staff or students get to know buildings by allowing them to explore them virtually.
Or teach the viewer how to play poker by sitting them at a poker table and giving them the ability to look around at everything happening during a game.
Art
360-degree video gives video artists a whole world of new possibilities to play with.
Some examples of creative uses for the format that jump to mind are:
360-degree virtual experiences of live musical performances. Imagine being on stage with your favourite band!
Life-like immersive filmmaking. Imagine being inside your favourite drama, paying attention to whatever details most interest you.
A virtual tour of an artist’s gallery exhibition with all the names, details, and prices of their paintings popping up in motion graphic form.
2. Set Goals for Your 360-Degree Video
Now that you have a good reason for making a 360-degree video, it’s important to set measurable goals for it before proceeding with production. Having measurable goals will shape the content and allow you to gather tangible metrics to see if the video has been a success.
For example, let’s outline goals for some of the videos mentioned in step 1:
Virtual Guided Tour of a Place of Interest
A reasonable goal for this video would be to ‘Encourage 20% more summer visitors to the attraction than last year.’
So, what would this mean for the video?
Firstly, it suggests that it should be a high-impact Hero video that sits at the top of your sales funnel.
To learn all about Hero content and the sales funnel, just follow this link.
Therefore, it will be more about increasing awareness, generating hype, and showing off the experience in its full glory than it will be about explaining details, such as historical or geographical facts, prices, opening times, etc.
Immersive Downhill Mountain Bike Experience
Your goal, if you are a mountain bike company, might be something like ‘Increase my conversion rate by 30% by quelling doubts people have about the durability of our products.’
This video will, therefore, be more about encouraging leads who are on the fence to make a purchase.
Hub videos (also in this article) would be ideal in this situation. They quell any doubts clients might have by demonstrating how they are unfounded through, for example, product demonstration.
This suggests that, in your video, you should push your product to the limit of a professional mountain biker’s ability. Show the audience that it functions under the most extreme circumstances just as well or even better than the competition.
Realistic Poker Training
If you are an online gambling site, for example, your goal for this video might be ‘Increase traffic to my website by 25 people per day within 6 months.’
After doing some research, you find out that one of the most common questions asked online (relating to your industry) is ‘How do you play poker?’. This is a perfect opportunity for a Hygiene video (again covered in the same article) that drives browser traffic towards your website.
It will achieve this because now when people Google ‘How do you play poker?’, they will come across your video titled ‘How to play poker.’ Their interest will naturally bring them to your site and product.
This all suggests that the content of the video should be more informative than emotive. It should give the viewer genuine value through an easy-to-follow guide that tells them everything they need to know about playing the game of poker.
Virtual Art Exhibition
If you are an artist, artist’s agent, or gallery owner, more than likely you will be looking to get your work seen by as many people as possible. So, for your 360-degree video, your goal might be something like ‘Grow art sales by 50% in 3 months.’
This suggests that you want a video that is going to attract the attention of art lovers in as many places as possible online. And, not only that, it should make the art desirable and inform the viewers how or where they can buy it.
3. Choose Your Format: Monoscopic Versus Stereoscopic
Before you go and buy a 360-degree camera, you’re going to need to choose whether you want to shoot in monoscopic or stereoscopic. Here is what that means:
Monoscopic
This is more common than stereoscopic and for that reason is supported by all the big social media and video platforms, like Vimeo, Facebook, and YouTube.
Monoscopic are flat equirectangular renderings projected into spherical videos or images, like viewing the world map on a globe. It gives you the ability to move around the sphere as if you were inside it. The most well-known example is Google Maps Street View.
It is much cheaper than stereoscopic but it doesn’t give you any real depth perception.
Stereoscopic
These videos offer a 3D, virtual reality experience with real depth. But, be warned, they are extremely difficult to get right and can really only be done by professionals.
This is because if even the slightest flaw is made during stitching (something I will get onto later) it is magnified by the 3D, making it uncomfortable to watch or even unwatchable all together.
Planning and perfectionism are key here, so, if you do choose to make a stereoscopic video, always seek a professional with experience.
4. Acquire the Right Camera
If you choose to create stereoscopic 360-degree videos you will more than likely be hiring professionals who come with their own equipment. For that reason, and to avoid numbers in the thousands, this section will focus mostly on the best personal monoscopic cameras currently available.
Given 3 different price brackets, low-end, mid-range, and high-end, these are my favourites:
info@spielcreative.com
Samsung Gear 360 (2017) – Best Low-End
Samsung Gear 360
Usually about £200 (but can be found cheaper online), this little camera is excellent value for money. Its easy-to-grasp body means you don’t necessarily need a tripod. That said, it might be worth getting one if you want to reduce video shakiness as much as possible.
Here is an example of the quality you can expect to achieve with a Samsung Gear 360 (2017):
It has 2 dual fisheye lenses and its 4K HD format delivers a maximum shooting resolution of 4096 x 2048.
As you can see from this clip, it doesn’t create perfect, high-quality videos or nearly achieve the same image quality as normal 4K cameras. This is because the field of view is spread over a much wider area, in a sense diluting the resolution.
However, for this price, this is as good as you can expect to get at present. If perfect quality is a necessity, you really will need to spend hundreds more.
Here are some further details about the Samsung Gear 360 (2017):
The battery life lasts about 130 minutes
Up to 256GB expandable memory
It has a live broadcast feature compatible with PC and smartphone.
It has a great time-lapse feature
Insta360 One X – Best Mid-Range
Insta360 One X
This small and sleek 360-degree camera offers a lot of value for money. Usually priced at around the £400 mark, it is marketed as an ‘action camera’ that creates smooth and sharp videos in the most extreme scenarios.
Here is an example of the quality you can expect to achieve with your Insta360 One X action video:
It has a resolution of 5.7K (5760 x 2880), which, when mixed with its built-in FlowState stabilisation, reduces shaking and creates amazingly smooth and clear images given the price.
As exhibited in the clip above, it has intuitive editing and time shift features that allow you to create cinematic videos. And you can also even add your own music and effects in the app.
Here are some further details about the Insta360 One X:
It can be paired with their invisible selfie stick, underwater case, and Drifter accessory, the latter allowing it to take flight and capture otherwise impossible angles
You can track your journey on-screen with stats like speed, altitude, direction, and slope
It features WiFi transfer as well the ability to connect manually via USB
Livestream your 360-degree videos
1 hour of continuous shooting batter life (longer with the WiFi turned off)
GoPro Fusion – Best High-End
GoPro Fusion
Going for around £600, the GoPro Fusion is designed with function and action in mind, and, as a result, records amazingly clear 360-degree videos for its price.
Here is an example of it in action:
The GoPro Fusion achieves this quality because it combines 5K resolution with more advanced optic lenses than any alternative. It doesn’t appear perfectly HD, but it is the best you can do without coughing up thousands of pounds on a professional rig.
It’s Protune video mode gives you the ability to adjust ISO and exposure for different lighting conditions and offers more scope for post-production editing.
Here are some further details about the GoPro Fusion:
It’s waterproof as it is, without the need for additional casing
Its built-in stabilisation can make even the shakiest of videos smooth
It stitches 360-degree videos perfectly, without any seam lines
The battery lasts for 1.5 hours of recording
5. Export Your Footage
When you export your footage from your 360-degree device and play it back on a regular video player, it’s not going to look right. That’s because your regular player is not 360-degree capable.
It will look like one of these formats:
Equirectangular Projection
Equirectangular Projection
This format flattens your spherical 3D images onto a 2D rectangular surface, just like flattening the globe onto a map, so you can see all angles in one distorted image. This is the format that all 360-degree videos are edited in, so, if possible, save yourself some hassle and export in this format.
360-Degree Video Guide (With 17 of the Best Examples)
Whiteboard Animation
This article is all about 360-degree videos.
In it, you will learn:
What they are.
How you can create your own successful 360-degree videos.
And…
How they can help grow your business!
So, let’s begin…
Table of Contents
What are 360-degree videos?
A Guide to Creating 360-Degree Video
Have a Good Reason to Create a 360-Degree Video
Set Goals for Your 360-Degree Video
Choose Your Format: Monoscopic Versus Stereoscopic
Acquire the Right Camera
Export Your Footage
Stitch and Edit Your Footage
Incorporate Sound Design
Convert it to a Normal Video for Maximum Visibility
Publish your 360-Degree Videos
How Much does a 360-Degree Video Cost?
Top 10 Tips for Finding the Right 360-Degree Video Production Company
17 of the World’s Best 360-Degree Videos
Conclusion
What are 360-degree videos?
360-degree videos are exactly what they sound like: recordings made using omnidirectional cameras so that, during playback, the viewer can control the screen and view the clip in any direction they want.
It is a new and exciting format and has the potential to create stunning and realistic virtual experiences for the viewer. And Google is reporting that it can increase the chances of viewers taking action by 41% when compared to standard ads.
“Google is reporting that it can increase the chances of viewers taking action by 41% when compared to standard ads.”
High-end, professional 360-degree videos are usually made with specialised camera rigs that can run into the thousands. So, if it’s a big-budget brand advertisement you want, you might want to consider collaborating with a 360-degree video agency.
Luckily, smaller handheld 360-degree cameras have come onto the market in the last couple of years for as little as £100. And some of them record better quality footage than you might imagine.
Here is everything you need to know:
A Guide to Creating 360-Degree Video
1. Have a Good Reason to Create a 360-Degree Video
Creating 360-degree videos is rarely a complete necessity, so, if you are planning to make one, you should have a very good reason.
Although it is a very modern format, the analogy I would use to describe what I mean by this is people making black and white films in the 21st century.
Hear me out:
Filming in black and white is no longer necessary, so, if someone does it just for the sake of it, it is likely to come across as pretentious or a desperate attempt to look cool.
On the other hand, if it’s a creative decision taken to show the ‘colourless’ mood of a place or situation, or to recreate a historical time period, then it’s perfectly justified.
The same applies to your 360-degree videos. What exactly is your reason for using it? If you don’t have a good answer to this, perhaps you should reconsider your need.
Good reasons can include:
Virtual Reality
If you offer a service that could be defined as an ‘experience’, say guided tours at a certain destination or natural wonder, then create beautiful, HD videos of those tours.
Giving people the option to look in any direction they want is understandable and even necessary in this case. The realistic experience will engage viewers and it is likely to be the factor that encourages many of them to do the tour in real life.
Immersive Experience
Admittedly, this sounds like the same thing as virtual reality. But, the key distinction I’m marking here is that an immersive experience isn’t a recreation of the actual product you are selling, i.e. a guided tour.
For example, let’s suppose your business sells mountain bikes or mountain bike equipment. Your audience are thrill seekers who want excitement. So, why not create a 360-degree advertisement depicting a professional mountain biker racing down a mountainside weaving between trees at high speed?
Given the target audience, I can’t think of a more suitable format than 360-degree video to grab the viewers’ attention and engage them throughout.
Training
The problem with most corporate training videos is that they are a tedious pain to watch: usually featuring an uncomfortable narrator (chosen from the office, of course) awkwardly running through some generic compliance training course.
With 360-degree video this doesn’t have to be the case. Now you can create enjoyable 360 interactive video experiences for your staff, allowing them to see company protocols in action.
Of course, 360-degree videos aren’t just limited to corporate training videos.
For instance, they could be made to help new staff or students get to know buildings by allowing them to explore them virtually.
Or teach the viewer how to play poker by sitting them at a poker table and giving them the ability to look around at everything happening during a game.
Art
360-degree video gives video artists a whole world of new possibilities to play with.
Some examples of creative uses for the format that jump to mind are:
360-degree virtual experiences of live musical performances. Imagine being on stage with your favourite band!
Life-like immersive filmmaking. Imagine being inside your favourite drama, paying attention to whatever details most interest you.
A virtual tour of an artist’s gallery exhibition with all the names, details, and prices of their paintings popping up in motion graphic form.
2. Set Goals for Your 360-Degree Video
Now that you have a good reason for making a 360-degree video, it’s important to set measurable goals for it before proceeding with production. Having measurable goals will shape the content and allow you to gather tangible metrics to see if the video has been a success.
For example, let’s outline goals for some of the videos mentioned in step 1:
Virtual Guided Tour of a Place of Interest
A reasonable goal for this video would be to ‘Encourage 20% more summer visitors to the attraction than last year.’
So, what would this mean for the video?
Firstly, it suggests that it should be a high-impact Hero video that sits at the top of your sales funnel.
To learn all about Hero content and the sales funnel, just follow this link.
Therefore, it will be more about increasing awareness, generating hype, and showing off the experience in its full glory than it will be about explaining details, such as historical or geographical facts, prices, opening times, etc.
Immersive Downhill Mountain Bike Experience
Your goal, if you are a mountain bike company, might be something like ‘Increase my conversion rate by 30% by quelling doubts people have about the durability of our products.’
This video will, therefore, be more about encouraging leads who are on the fence to make a purchase.
Hub videos (also in this article) would be ideal in this situation. They quell any doubts clients might have by demonstrating how they are unfounded through, for example, product demonstration.
This suggests that, in your video, you should push your product to the limit of a professional mountain biker’s ability. Show the audience that it functions under the most extreme circumstances just as well or even better than the competition.
Realistic Poker Training
If you are an online gambling site, for example, your goal for this video might be ‘Increase traffic to my website by 25 people per day within 6 months.’
After doing some research, you find out that one of the most common questions asked online (relating to your industry) is ‘How do you play poker?’. This is a perfect opportunity for a Hygiene video (again covered in the same article) that drives browser traffic towards your website.
It will achieve this because now when people Google ‘How do you play poker?’, they will come across your video titled ‘How to play poker.’ Their interest will naturally bring them to your site and product.
This all suggests that the content of the video should be more informative than emotive. It should give the viewer genuine value through an easy-to-follow guide that tells them everything they need to know about playing the game of poker.
Virtual Art Exhibition
If you are an artist, artist’s agent, or gallery owner, more than likely you will be looking to get your work seen by as many people as possible. So, for your 360-degree video, your goal might be something like ‘Grow art sales by 50% in 3 months.’
This suggests that you want a video that is going to attract the attention of art lovers in as many places as possible online. And, not only that, it should make the art desirable and inform the viewers how or where they can buy it.
3. Choose Your Format: Monoscopic Versus Stereoscopic
Before you go and buy a 360-degree camera, you’re going to need to choose whether you want to shoot in monoscopic or stereoscopic. Here is what that means:
Monoscopic
This is more common than stereoscopic and for that reason is supported by all the big social media and video platforms, like Vimeo, Facebook, and YouTube.
Monoscopic are flat equirectangular renderings projected into spherical videos or images, like viewing the world map on a globe. It gives you the ability to move around the sphere as if you were inside it. The most well-known example is Google Maps Street View.
It is much cheaper than stereoscopic but it doesn’t give you any real depth perception.
Stereoscopic
These videos offer a 3D, virtual reality experience with real depth. But, be warned, they are extremely difficult to get right and can really only be done by professionals.
This is because if even the slightest flaw is made during stitching (something I will get onto later) it is magnified by the 3D, making it uncomfortable to watch or even unwatchable all together.
Planning and perfectionism are key here, so, if you do choose to make a stereoscopic video, always seek a professional with experience.
4. Acquire the Right Camera
If you choose to create stereoscopic 360-degree videos you will more than likely be hiring professionals who come with their own equipment. For that reason, and to avoid numbers in the thousands, this section will focus mostly on the best personal monoscopic cameras currently available.
Given 3 different price brackets, low-end, mid-range, and high-end, these are my favourites:
Samsung Gear 360 (2017) – Best Low-End
Samsung Gear 360
Usually about £200 (but can be found cheaper online), this little camera is excellent value for money. Its easy-to-grasp body means you don’t necessarily need a tripod. That said, it might be worth getting one if you want to reduce video shakiness as much as possible.
Here is an example of the quality you can expect to achieve with a Samsung Gear 360 (2017):
It has 2 dual fisheye lenses and its 4K HD format delivers a maximum shooting resolution of 4096 x 2048.
As you can see from this clip, it doesn’t create perfect, high-quality videos or nearly achieve the same image quality as normal 4K cameras. This is because the field of view is spread over a much wider area, in a sense diluting the resolution.
However, for this price, this is as good as you can expect to get at present. If perfect quality is a necessity, you really will need to spend hundreds more.
Here are some further details about the Samsung Gear 360 (2017):
The battery life lasts about 130 minutes
Up to 256GB expandable memory
It has a live broadcast feature compatible with PC and smartphone.
It has a great time-lapse feature
Insta360 One X – Best Mid-Range
Insta360 One X
This small and sleek 360-degree camera offers a lot of value for money. Usually priced at around the £400 mark, it is marketed as an ‘action camera’ that creates smooth and sharp videos in the most extreme scenarios.
Here is an example of the quality you can expect to achieve with your Insta360 One X action video:
It has a resolution of 5.7K (5760 x 2880), which, when mixed with its built-in FlowState stabilisation, reduces shaking and creates amazingly smooth and clear images given the price.
As exhibited in the clip above, it has intuitive editing and time shift features that allow you to create cinematic videos. And you can also even add your own music and effects in the app.
Here are some further details about the Insta360 One X:
It can be paired with their invisible selfie stick, underwater case, and Drifter accessory, the latter allowing it to take flight and capture otherwise impossible angles
You can track your journey on-screen with stats like speed, altitude, direction, and slope
It features WiFi transfer as well the ability to connect manually via USB
Livestream your 360-degree videos
1 hour of continuous shooting batter life (longer with the WiFi turned off)
GoPro Fusion – Best High-End
GoPro Fusion
Going for around £600, the GoPro Fusion is designed with function and action in mind, and, as a result, records amazingly clear 360-degree videos for its price.
Here is an example of it in action:
The GoPro Fusion achieves this quality because it combines 5K resolution with more advanced optic lenses than any alternative. It doesn’t appear perfectly HD, but it is the best you can do without coughing up thousands of pounds on a professional rig.
It’s Protune video mode gives you the ability to adjust ISO and exposure for different lighting conditions and offers more scope for post-production editing.
Here are some further details about the GoPro Fusion:
It’s waterproof as it is, without the need for additional casing
Its built-in stabilisation can make even the shakiest of videos smooth
It stitches 360-degree videos perfectly, without any seam lines
The battery lasts for 1.5 hours of recording
5. Export Your Footage
When you export your footage from your 360-degree device and play it back on a regular video player, it’s not going to look right. That’s because your regular player is not 360-degree capable.
It will look like one of these formats:
Equirectangular Projection
Equirectangular Projection
This format flattens your spherical 3D images onto a 2D rectangular surface, just like flattening the globe onto a map, so you can see all angles in one distorted image. This is the format that all 360-degree videos are edited in, so, if possible, save yourself some hassle and export in this format.
Fisheye
Fisheye
Your video appears as a circular image in the middle of the screen. Your camera is at the very centre and the spherical, out of proportion images it captured are projected outwards onto the flat surface.
208 891 2077
360-Degree Video Guide (With 17 of the Best Examples)
Whiteboard Animation
This article is all about 360-degree videos.
In it, you will learn:
What they are.
How you can create your own successful 360-degree videos.
And…
How they can help grow your business!
So, let’s begin…
Table of Contents
What are 360-degree videos?
A Guide to Creating 360-Degree Video
Have a Good Reason to Create a 360-Degree Video
Set Goals for Your 360-Degree Video
Choose Your Format: Monoscopic Versus Stereoscopic
Acquire the Right Camera
Export Your Footage
Stitch and Edit Your Footage
Incorporate Sound Design
Convert it to a Normal Video for Maximum Visibility
Publish your 360-Degree Videos
How Much does a 360-Degree Video Cost?
Top 10 Tips for Finding the Right 360-Degree Video Production Company
17 of the World’s Best 360-Degree Videos
Conclusion
What are 360-degree videos?
360-degree videos are exactly what they sound like: recordings made using omnidirectional cameras so that, during playback, the viewer can control the screen and view the clip in any direction they want.
It is a new and exciting format and has the potential to create stunning and realistic virtual experiences for the viewer. And Google is reporting that it can increase the chances of viewers taking action by 41% when compared to standard ads.
“Google is reporting that it can increase the chances of viewers taking action by 41% when compared to standard ads.”
High-end, professional 360-degree videos are usually made with specialised camera rigs that can run into the thousands. So, if it’s a big-budget brand advertisement you want, you might want to consider collaborating with a 360-degree video agency.
Luckily, smaller handheld 360-degree cameras have come onto the market in the last couple of years for as little as £100. And some of them record better quality footage than you might imagine.
Here is everything you need to know:
A Guide to Creating 360-Degree Video
1. Have a Good Reason to Create a 360-Degree Video
Creating 360-degree videos is rarely a complete necessity, so, if you are planning to make one, you should have a very good reason.
Although it is a very modern format, the analogy I would use to describe what I mean by this is people making black and white films in the 21st century.
Hear me out:
Filming in black and white is no longer necessary, so, if someone does it just for the sake of it, it is likely to come across as pretentious or a desperate attempt to look cool.
On the other hand, if it’s a creative decision taken to show the ‘colourless’ mood of a place or situation, or to recreate a historical time period, then it’s perfectly justified.
The same applies to your 360-degree videos. What exactly is your reason for using it? If you don’t have a good answer to this, perhaps you should reconsider your need.
Good reasons can include:
Virtual Reality
If you offer a service that could be defined as an ‘experience’, say guided tours at a certain destination or natural wonder, then create beautiful, HD videos of those tours.
Giving people the option to look in any direction they want is understandable and even necessary in this case. The realistic experience will engage viewers and it is likely to be the factor that encourages many of them to do the tour in real life.
Immersive Experience
Admittedly, this sounds like the same thing as virtual reality. But, the key distinction I’m marking here is that an immersive experience isn’t a recreation of the actual product you are selling, i.e. a guided tour.
For example, let’s suppose your business sells mountain bikes or mountain bike equipment. Your audience are thrill seekers who want excitement. So, why not create a 360-degree advertisement depicting a professional mountain biker racing down a mountainside weaving between trees at high speed?
Given the target audience, I can’t think of a more suitable format than 360-degree video to grab the viewers’ attention and engage them throughout.
Training
The problem with most corporate training videos is that they are a tedious pain to watch: usually featuring an uncomfortable narrator (chosen from the office, of course) awkwardly running through some generic compliance training course.
With 360-degree video this doesn’t have to be the case. Now you can create enjoyable 360 interactive video experiences for your staff, allowing them to see company protocols in action.
Of course, 360-degree videos aren’t just limited to corporate training videos.
For instance, they could be made to help new staff or students get to know buildings by allowing them to explore them virtually.
Or teach the viewer how to play poker by sitting them at a poker table and giving them the ability to look around at everything happening during a game.
Art
360-degree video gives video artists a whole world of new possibilities to play with.
Some examples of creative uses for the format that jump to mind are:
360-degree virtual experiences of live musical performances. Imagine being on stage with your favourite band!
Life-like immersive filmmaking. Imagine being inside your favourite drama, paying attention to whatever details most interest you.
A virtual tour of an artist’s gallery exhibition with all the names, details, and prices of their paintings popping up in motion graphic form.
2. Set Goals for Your 360-Degree Video
Now that you have a good reason for making a 360-degree video, it’s important to set measurable goals for it before proceeding with production. Having measurable goals will shape the content and allow you to gather tangible metrics to see if the video has been a success.
For example, let’s outline goals for some of the videos mentioned in step 1:
Virtual Guided Tour of a Place of Interest
A reasonable goal for this video would be to ‘Encourage 20% more summer visitors to the attraction than last year.’
So, what would this mean for the video?
Firstly, it suggests that it should be a high-impact Hero video that sits at the top of your sales funnel.
To learn all about Hero content and the sales funnel, just follow this link.
Therefore, it will be more about increasing awareness, generating hype, and showing off the experience in its full glory than it will be about explaining details, such as historical or geographical facts, prices, opening times, etc.
Immersive Downhill Mountain Bike Experience
Your goal, if you are a mountain bike company, might be something like ‘Increase my conversion rate by 30% by quelling doubts people have about the durability of our products.’
This video will, therefore, be more about encouraging leads who are on the fence to make a purchase.
Hub videos (also in this article) would be ideal in this situation. They quell any doubts clients might have by demonstrating how they are unfounded through, for example, product demonstration.
This suggests that, in your video, you should push your product to the limit of a professional mountain biker’s ability. Show the audience that it functions under the most extreme circumstances just as well or even better than the competition.
Realistic Poker Training
If you are an online gambling site, for example, your goal for this video might be ‘Increase traffic to my website by 25 people per day within 6 months.’
After doing some research, you find out that one of the most common questions asked online (relating to your industry) is ‘How do you play poker?’. This is a perfect opportunity for a Hygiene video (again covered in the same article) that drives browser traffic towards your website.
It will achieve this because now when people Google ‘How do you play poker?’, they will come across your video titled ‘How to play poker.’ Their interest will naturally bring them to your site and product.
This all suggests that the content of the video should be more informative than emotive. It should give the viewer genuine value through an easy-to-follow guide that tells them everything they need to know about playing the game of poker.
Virtual Art Exhibition
If you are an artist, artist’s agent, or gallery owner, more than likely you will be looking to get your work seen by as many people as possible. So, for your 360-degree video, your goal might be something like ‘Grow art sales by 50% in 3 months.’
This suggests that you want a video that is going to attract the attention of art lovers in as many places as possible online. And, not only that, it should make the art desirable and inform the viewers how or where they can buy it.
3. Choose Your Format: Monoscopic Versus Stereoscopic
Before you go and buy a 360-degree camera, you’re going to need to choose whether you want to shoot in monoscopic or stereoscopic. Here is what that means:
Monoscopic
This is more common than stereoscopic and for that reason is supported by all the big social media and video platforms, like Vimeo, Facebook, and YouTube.
Monoscopic are flat equirectangular renderings projected into spherical videos or images, like viewing the world map on a globe. It gives you the ability to move around the sphere as if you were inside it. The most well-known example is Google Maps Street View.
It is much cheaper than stereoscopic but it doesn’t give you any real depth perception.
Stereoscopic
These videos offer a 3D, virtual reality experience with real depth. But, be warned, they are extremely difficult to get right and can really only be done by professionals.
This is because if even the slightest flaw is made during stitching (something I will get onto later) it is magnified by the 3D, making it uncomfortable to watch or even unwatchable all together.
Planning and perfectionism are key here, so, if you do choose to make a stereoscopic video, always seek a professional with experience.
4. Acquire the Right Camera
If you choose to create stereoscopic 360-degree videos you will more than likely be hiring professionals who come with their own equipment. For that reason, and to avoid numbers in the thousands, this section will focus mostly on the best personal monoscopic cameras currently available.
Given 3 different price brackets, low-end, mid-range, and high-end, these are my favourites:
Samsung Gear 360 (2017) – Best Low-End
Samsung Gear 360
Usually about £200 (but can be found cheaper online), this little camera is excellent value for money. Its easy-to-grasp body means you don’t necessarily need a tripod. That said, it might be worth getting one if you want to reduce video shakiness as much as possible.
Here is an example of the quality you can expect to achieve with a Samsung Gear 360 (2017):
It has 2 dual fisheye lenses and its 4K HD format delivers a maximum shooting resolution of 4096 x 2048.
As you can see from this clip, it doesn’t create perfect, high-quality videos or nearly achieve the same image quality as normal 4K cameras. This is because the field of view is spread over a much wider area, in a sense diluting the resolution.
However, for this price, this is as good as you can expect to get at present. If perfect quality is a necessity, you really will need to spend hundreds more.
Here are some further details about the Samsung Gear 360 (2017):
The battery life lasts about 130 minutes
Up to 256GB expandable memory
It has a live broadcast feature compatible with PC and smartphone.
It has a great time-lapse feature
Insta360 One X – Best Mid-Range
Insta360 One X
This small and sleek 360-degree camera offers a lot of value for money. Usually priced at around the £400 mark, it is marketed as an ‘action camera’ that creates smooth and sharp videos in the most extreme scenarios.
Here is an example of the quality you can expect to achieve with your Insta360 One X action video:
It has a resolution of 5.7K (5760 x 2880), which, when mixed with its built-in FlowState stabilisation, reduces shaking and creates amazingly smooth and clear images given the price.
As exhibited in the clip above, it has intuitive editing and time shift features that allow you to create cinematic videos. And you can also even add your own music and effects in the app.
Here are some further details about the Insta360 One X:
It can be paired with their invisible selfie stick, underwater case, and Drifter accessory, the latter allowing it to take flight and capture otherwise impossible angles
You can track your journey on-screen with stats like speed, altitude, direction, and slope
It features WiFi transfer as well the ability to connect manually via USB
Livestream your 360-degree videos
1 hour of continuous shooting batter life (longer with the WiFi turned off)
GoPro Fusion – Best High-End
GoPro Fusion
Going for around £600, the GoPro Fusion is designed with function and action in mind, and, as a result, records amazingly clear 360-degree videos for its price.
Here is an example of it in action:
The GoPro Fusion achieves this quality because it combines 5K resolution with more advanced optic lenses than any alternative. It doesn’t appear perfectly HD, but it is the best you can do without coughing up thousands of pounds on a professional rig.
It’s Protune video mode gives you the ability to adjust ISO and exposure for different lighting conditions and offers more scope for post-production editing.
Here are some further details about the GoPro Fusion:
It’s waterproof as it is, without the need for additional casing
Its built-in stabilisation can make even the shakiest of videos smooth
It stitches 360-degree videos perfectly, without any seam lines
The battery lasts for 1.5 hours of recording
5. Export Your Footage
When you export your footage from your 360-degree device and play it back on a regular video player, it’s not going to look right. That’s because your regular player is not 360-degree capable.
It will look like one of these formats:
Equirectangular Projection
Equirectangular Projection
This format flattens your spherical 3D images onto a 2D rectangular surface, just like flattening the globe onto a map, so you can see all angles in one distorted image. This is the format that all 360-degree videos are edited in, so, if possible, save yourself some hassle and export in this format.
Fisheye
Fisheye
Your video appears as a circular image in the middle of the screen. Your camera is at the very centre and the spherical, out of proportion images it captured are projected outwards onto the flat surface.
Dual Fisheye
dual Fisheye
If your camera is dual lens, both will record 180-degrees each. In this case, they will look the same as the fisheye lens on screen, except there will be two distorted circles side-to-side.
For both fisheye and dual fisheye (unless, of course, you’d like to keep the fisheye aesthetic as is), you will need editing software in order to convert them into the equirectangular format.
Luckily, there are now a number of free video maker tools available that can do this. The best option being a combination of Kodak PixPro SP360 and Kodak PixPro 360 Stitch, which you can download here.
6. Stitch and Edit Your Footage
If your 360-degree camera doesn’t come with an auto stitch output, I’m sorry to be the barer of bad news: you’re not out of those hot software waters just yet.
Your camera will produce raw footage of the entire 360-degree field of vision, which needs to be combined and overlapped to create a single screen panoramic video. This process is called stitching.
In other words, you’re going to need more software. Here are some of the best stitching tools currently available:
Mocha VR
With an annual subscription starting at $495 (free trial also available), Mocha VR is an affordable and convenient stitching tool that can be used as a standalone program or as a plugin for a number of editing software programs such as Adobe After Effects.
StereoStitch
StereoStitch’s annual subscription starts at $300 for their basic back-to-back real-time stitcher and goes as high as $3000 for their live stereo stitcher.
Their software is great because it saves time and effort with real-time stitching and automatically performs colour correction.
Adobe Premier Pro
This versatile video editing software starts at just £20 a month. You will of course want to edit your 360-degree videos just as you would aby regular video, and with Adobe Premier Pro you can stitch and do this all in the one place.
7. Incorporate Sound Design
Sound design is an important factor for most videos when creating emotional impact and enhancing the overall perception.
Always bear in mind that your viewers want to be given an experience that transports them, and music and sound effects are a great way to achieve this.
Even if you want to make a virtual reality video that is completely free of music and effects, you still might need to remove any unwanted background noise. Taking out things like a passing car horn or a distracting background laugh will all help to make your video as professional as possible.
8. Convert it to a Normal Video for Maximum Visibility
This isn’t a wholly necessary step, but a situation could arise in which you want to convert your 360-degree video in a normal flat video.
Perhaps you want to create an alternative campaign to your 360 one, maybe there are specific angles and things you want people to see, or maybe you just want to publish it on platforms that are not 360-degree capable.
Whatever it might be, it can be easily achieved with tools like VideoStudio. Their step-by-step instructions are very convenient and their view tracker icon allows you to choose the angles that you most want to show off.
9. Publish your 360-Degree Videos
It is a testament to the growing popularity of 360-degree video that all of the major video platforms now support it. Vimeo, Facebook, YouTube, as well as lesser known, specialist platforms like VeeR all included
“It is a testament to the growing popularity of 360-degree video that all of the major video platforms now support it. Vimeo, Facebook, YouTube, as well as lesser known, specialist platforms like VeeR all included.”
Which ones you choose to publish your videos on will depend on many factors. For instance, you might pick YouTube for reach and visibility or you might pick Vimeo for stylistic or aesthetic brand considerations.
Follow this video marketing article and click ‘Choosing Promotional Platforms for Your Content’ in the contents to find a more detailed breakdown of best practises and considerations for publishing on different platforms.
There you will find information about things like ideal posting times, keywords, video descriptions, testing performance, and getting your videos noticed.
How Much does a 360-Degree Video Cost?
The price range for 360-degree videos is truly enormous because there are so many considerations to factor in. Things such as:
Are you doing it yourself or hiring professionals?
Is it live-action, animation, or a mix of the 2?
Are there actors and film crew involved or is it real footage?
What quality level does it need to be? Is HD important to the goal of your video?
What length is the clip?
Is it just a single video or is an entire 360 series or campaign required?
Then, once these questions are answered, there is another level of factors that will further affect cost. They include:
The calibre of the professional agency or actors you work with
Is promotion, testing, and analysis services you require?
The style and quality of the animation if necessary (3D is generally the most expensive)
The camera you purchase if doing it yourself
Given all of this, the cheapest option could be a few hundred pounds plus a lot of your time and effort.
The price for a single video could reach as much as £50,000. For a campaign, you’re into the hundreds of thousands.
Top 10 Tips for Finding the Right 360-Degree Video Production Company
1. Outline Your Goals First
Doing this before contacting agencies has 2 major benefits:
It means you can target companies that have achieved similar goals for their clients in the past. And, once you do contact them, it will give them purposeful direction for your campaign.
2. A Single Video or a Campaign?
Will a single 360-degree video or a 360-degree video campaign best serve your goals? If you are unsure, a good agency will help you gain an understanding of what is needed.
3. Do Your Homework
Examine every potential agency’s portfolio. If it looks like they are experienced and capable of achieving what you have in mind, then they’re obviously a good bet.
4. Develop a Brief
The final step before actually contacting agencies is to put the campaign’s mission and key messages, as well as your brand ethos, into words that garner the full support of your team.
This will do a lot of the initial work for the company and get you off to a great start.
5. Learn About the Team
It’s easy to end up communicating everything through the business development or sales teams, never learning anything about the actual creative production side of the company.
You should try to avoid this because you want to be able to decide if their skill set covers all of your specific requirements. Do they have art directors, writers, producers, strategists, etc.?
6. Is it a Collaboration?
Does the agency seem genuinely interested in learning about your brand and enthusiastic about the campaign or do they seem to be simply treating it as a business transaction?
If you feel they are more interested in the money that the work, they are not likely to take the right steps needed to achieve your goals.
7. Be Open to Professional Opinion
There would be no point doing the first 6 tips if you don’t take on board the opinions and suggestions of your chosen agency once work begins.
Treat it as a collaboration and, if any disagreements do arise, do your best to find common ground. Given the agencies track record, it is very likely that they have a good reason for making objections or recommendations.
8. Set a Realistic Schedule
The schedule for the video might be longer than you think.
Remember that you should factor in things like planning, at least 2 drafts of scriptwriting and storyboarding (if necessary), as well as reviewing and giving feedback at every stage of production.
On top of that, unforeseen events can cause delays. Especially with live-action. A good agency will help you come to an appropriate timeframe.
9. Be Realistic with Your Budget
When it comes to professional 360-degree video production, you really do get what you pay for. So, if it sounds too good to be true, it probably is.
As I’ve mentioned, coming to an appropriate budget is a complicated process. So, speak to your 360-degree video agency about it and they will inform you of their approach.
10. Enjoy It!
It’s not every day you get to work on something as creative and interesting as a 360-degree video project, so make sure to have fun and enjoy the process!
“It’s not every day you get to work on something as creative and interesting as a 360-degree video project, so make sure to have fun and enjoy the process!”
17 of the World’s Best 360-Degree Videos
Journey to the Edge of Space
Just to reinforce the idea that 360-degree video is all about creating an experience for the viewer, let’s start with this amazing, award-winning example.
Brought to us by YouTube channel SeekerVR, it gives us a feeling of what it’s like to leave the Earth and travel 90,000 feet into the stratosphere.
Lions 360°
One unique possibility of 360 interactive videos is that they can place us in situations that would be impossible in reality. That is precisely what National Geographic do here.
In the clip, we are placed among a pride of lions and, as the narrator tells us about them, it really gives us a feeling for what their reality is like. Perhaps this is a small glimpse at the future of nature documentaries?
The Future of Music
I mentioned earlier that there are endless artistic possibilities for 360-degree video, and I think electronic music platform Hello Play! have proved my point perfectly with this clip.
It is a surreal music mockumentary in which composer ‘Carré Bleu’ opens up about his bizarre (to say the least) music production methods. A viral video made possible by 360-degree technology.
The World of filled Cupcake-Flavoured Oreos
Cookie brand Oreo decided 360-degree video was the perfect way to create a fun, Willy Wonka-style advert for the launch of their latest cookie.
The chocolaty, animated, 3D world they create is perfect for grabbing the attention and imagination of young people (and a lot of adults too I imagine).
Snowboard and Freeski Experience
Samsung has garnered almost a million views for this snowboarding VR video promoting their 360-degree cameras.
It gives us the exhilarating perspective of a professional flying down a mountain and performing all sorts of mid-air tricks.
Rome: A Guided City Tour
Award-winning virtual reality channel VR Gorilla created this popular video in 2017.
It is a 360-degree tour of Rome. Perfect for those who are thinking about going or for whatever reason can’t get their themselves.
Stranger Things
World-renowned media-services provider Netflix has taken to making 360-degree advertisements in recent years for some of their popular shows.
This clip places the viewer in the middle of one of the most terrifying scenes in the hit show Stranger Things.
A Drive Through Time
Nissan’s luxury vehicle division Infiniti created this VR experience to advertise their high-performance Q60 Concept car.
Titled ‘Dream Road’, it puts viewers in the driver’s seat and gives them an idea of the car’s capabilities as it rallies through various different landscapes.
Colgate
You might need to turn on subtitles for this one, but it is a great example of how a brand can use 360-degree video to create an ad that goes viral. In this case, almost 30 million views!
It is a perfect piece of marketing by Colgate, advertising their product by giving the viewer an unusual: the inside of a patient’s mouth during a visit to the dentist.
Cockpit View
This one is for all the airplane-obsessed people (and with 15 million views, there is a lot of you out there!).
In this clip, the viewer is up front and centre in the cockpit of a Swiss Airbus A320 flying from Geneva to Zurich. Not the whole flight thankfully, just take off and landing.
Tomorrowland 2014
I have already mentioned that you could make a 360-degree concert video. Well, Belgian music festival Tomorrowland went one better and created a 360-degree festival promo back in 2014.
In it, we experience the festival from many vantage points: on stage, in the campsite, in the audience, and from a helicopter overhead.
The Starry Night
Of all the 360-degree videos I’ve come across, this is undoubtedly my favourite. A virtual tour of Vincent Van Gogh’s ‘The Starry Night’!
This stunning animated clip brings the painting to life by taking us down the streets of Saint-Rémy as they are depicted with the sky spiralling overhead. It ends, fittingly, in his bedroom in Arles.
A Visit to Mars
With new technological advancements in animation, you can even use 360-degree video to explore other worlds. Here we have an unrestricted view of Mars and the space around it from near-orbit.
Note how sound design, music in this case, adds another level of majesty and emotional impact to the clip.
Miracle of Life
In this 5-minute video, we are given a dramatic 360-degree view of the journey all of us have gone through in the womb, from conception through to a fully-formed baby.
Here we see the potential power of 360-degree videos to educate the audience in a much more engaging and memorable way.
The Future of Compliance Risk Training
Here we have a prime example of something I discussed earlier: 360-degree compliance training.
The clip was made by global management consulting and professional services firm Accenture to teach people how to comply to organisation standards in some complex scenarios.
Foals – Mountain at my Gates
Here is another prime example of the 360 interactive video format being used to create a piece of art. It comes from British band Foals for their single Mountain at my Gates.
See how they have edited the footage to show multiple variations of the band’s performance simultaneously
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I wish to be a working partner with you to produce 3D 360 degrees movies 🎥 on the own words of The Buddha on NIBBĀNA who said Everything exists:That is one ☝️ extreme. Everything doesn’t exist: That is a second extreme.Avoiding these two extremes, the Tathagata teaches the Dhamma via the middle: From ignorance as a requisite condition come fabrication….
https://youtu.be/58TUGG9I10A
புத்தர் பின்வரும் 4 கேள்விகள் / சாத்தியக்கூறுகளுக்கு இல்லை என்று பதிலளிக்கிறார் (மஜ்ஜிமா நிகாயா 72 சம்யுத்த நிகாயா 44.11 இல்):
• இறந்த பிறகு ஒரு ததாகதா (புத்தர்) இருக்கிறார்: இது மட்டுமே உண்மை (புத்தர் பதில் “இல்லை”)
• இறந்த பிறகு ஒரு ததாகதா இல்லை: இது மட்டுமே உண்மை (புத்தர் பதில் “இல்லை”)
• மரணத்திற்குப் பிறகு ஒரு ததாகதா இருவரும் இருக்கிறார் & இல்லை:
https://youtu.be/58TUGG9I10A
புத்தர் பின்வரும் 4 கேள்விகள் / சாத்தியக்கூறுகளுக்கு இல்லை என்று பதிலளிக்கிறார் (மஜ்ஜிமா நிகாயா 72 சம்யுத்த நிகாயா 44.11 இல்):
• இறந்த பிறகு ஒரு ததாகதா (புத்தர்) இருக்கிறார்: இது மட்டுமே உண்மை (புத்தர் பதில் “இல்லை”)
• இறந்த பிறகு ஒரு ததாகதா இல்லை: இது மட்டுமே உண்மை (புத்தர் பதில் “இல்லை”)
• மரணத்திற்குப் பிறகு ஒரு ததாகதா இருவரும் இருக்கிறார் & இல்லை: இது மட்டுமே உண்மை (புத்தர் “இல்லை” என்று பதிலளிக்கிறார்)
• இறந்த பிறகு ஒரு ததாகதா இருப்பதில்லை அல்லது இல்லை: இது மட்டுமே உண்மை (புத்தர் “இல்லை” என்று பதிலளிக்கிறார்)
புத்தர் வெளிப்படையாக வேண்டுமென்றே தெளிவற்றவராக இருக்கிறார், ஏனெனில் வழக்கமான மொழியில் எந்த சொற்களும் நிப்பானாவை விவரிக்க நியாயப்படுத்த முடியாது. மற்ற சுட்டாக்களில் புத்தர் நீலிசத்திற்கு எதிராக வாதிடுகிறார், இது நிபானா நீலிசம் அல்ல என்று கூறுகிறது.
https://youtu.be/cM-9sTIDU44
62 வகையான தவறான கண்ணோட்டம் (திகா நிகாயா 1) பற்றிய சொற்பொழிவில், புத்தர் பின்வரும் தவறான பார்வைகளில் ஒன்றை அழைத்தார்:
இங்கு, பிக்குகள், ஒதுங்கியவர்கள் அல்லது ஒரு குறிப்பிட்ட பிராமணர் ஒரு பகுத்தறிவுவாதி, ஒரு புலனாய்வாளர். அவர் தனது சொந்த சிந்தனைப் போக்கைப் பின்பற்றி, தனது விசாரணைகளில் இருந்து எடுக்கப்பட்ட காரணத்தால் தனது பார்வையை சுத்தியல் செய்ததாக அறிவிக்கிறார்:
“கண்”, “காது”, “மூக்கு”, “நாக்கு” மற்றும் “உடல்” என்று அழைக்கப்படும் சுயம் நிலையற்றது, நிலையற்றது, நித்தியமானது, மாற்றத்திற்கு உட்பட்டது.
ஆனால் “மனம்” (சித்தா) அல்லது “மனநிலை” (மனோ) அல்லது “உணர்வு” (விஞ்ஞானம்) என்று அழைக்கப்படும் சுயமானது நிலையானது, நிலையானது, நித்தியமானது, மாற்றத்திற்கு உட்பட்டது அல்ல, அது நித்தியம் போலவே இருக்கும்.
நிப்பாணம் அடைந்தவன், பாரத்தை இறக்கிவிட்டான், பணியை முடித்துவிட்டான், திரட்சிகள் இனி இல்லை, சுயம் இல்லாததால் அழிவு இல்லை என்ற பொய்யான உணர்வு இல்லை என்ற கருத்துக்கு மேற்கண்ட பகுதி துணைபுரிகிறது. தொடங்கும்.
https://youtu.be/kBbVjvc7_AM
புத்தர் கூறினார்: “ஒளிரும், துறவிகளே, மனம். அது உள்வரும் அசுத்தங்களிலிருந்து விடுவிக்கப்பட்டது.”
பாந்தேயிஸ்டுகள் சில நேரங்களில் மனதை “தெய்வீகத்தின் தீப்பொறி (அல்லது பளபளப்பான உறுப்பு, அம்சம்)” என்று குறிப்பிடுகின்றனர்.
https://youtu.be/N5SUpq9HYAE
ஆனால் புத்தர் சந்நியாசியாக இருந்தபோது ஏழாவது மற்றும் எட்டாவது ஜானாக்களை அடைந்தார், ஆனால் இன்னும் நிறைய வேலைகள் இருப்பதாக அறிந்திருந்தார், பின்னர் முழு விழிப்புணர்வை அடைந்தார், நடுத்தர வழியைப் பயிற்சி செய்தார்.
https://youtu.be/HrPQ_JWSUyE
புத்தர் நிப்பானாவை ‘தம்மம்’ என்று குறிப்பிடுகிறார். உதாரணமாக, “அனைத்து தர்மங்களிலும், நிபந்தனைக்குட்பட்ட அல்லது நிபந்தனையற்ற, மிகச் சிறந்த தம்மம், உயர்ந்த தம்மம், நிப்பாணம்” என்று கூறுகிறார். ‘தம்மம்’ என்பது உண்மையான யதார்த்தங்களைக் குறிக்கிறது, கருத்தியல் விஷயங்களுக்கு மாறாக இருக்கும் உண்மைகள். தர்மங்கள் நிபந்தனைக்குட்பட்டவை மற்றும் நிபந்தனையற்றவை என இரண்டு வகைப்படும். நிபந்தனைக்குட்பட்ட தம்மம் என்பது காரணங்கள் அல்லது நிபந்தனைகள் மூலம் உருவான ஒரு உண்மை, இது பல்வேறு நிலைமைகளின் செயல்பாட்டின் மூலம் எழுகிறது. நிபந்தனைக்குட்பட்ட தம்மங்கள் ஐந்து தொகுப்புகளாகும்: பொருள் வடிவம், உணர்வு, கருத்து, மன வடிவங்கள் மற்றும் உணர்வு.
நிபந்தனைக்குட்பட்ட தம்மம், நிலையானதாக இருக்காது. அவர்கள் ஆவதற்கு இடைவிடாத செயல்முறையை கடந்து செல்கிறார்கள். அவை எழுகின்றன, மாற்றத்திற்கு உட்படுகின்றன மற்றும் அதன் நிபந்தனையின் காரணமாக வீழ்ச்சியடைகின்றன.
இருப்பினும், நிபந்தனையற்ற தம்மம் காரணங்கள் மற்றும் நிபந்தனைகளால் உருவாக்கப்படவில்லை. இது நிபந்தனைக்கு நேர்மாறான குணாதிசயங்களைக் கொண்டுள்ளது: அது எழுவது இல்லை, வீழ்ச்சியடைவது இல்லை, அது எந்த மாற்றத்திற்கும் உட்படாது.
ஆயினும்கூட, இது ஒரு உண்மை, புத்தர் நிப்பானாவை நிபந்தனையற்ற தர்மமாகக் குறிப்பிடுகிறார்.
https://youtu.be/sr5Vw6-Xw3s
புத்தர் நிப்பானாவை ஒரு ‘அயத்தன’ என்றும் குறிப்பிடுகிறார். இதன் பொருள் சாம்ராஜ்யம், விமானம் அல்லது கோளம். இது ஒரு கோளமாகும், அங்கு நமது சாதாரண அனுபவத்திற்கு ஒத்ததாக எதுவும் இல்லை, எனவே இது நிபந்தனைக்குட்பட்ட விஷயங்களின் அனைத்து வரையறுக்கப்பட்ட மற்றும் உறுதியான குணங்களின் மறுப்பு என்று மறுப்பு மூலம் விவரிக்கப்பட வேண்டும்.
https://youtu.be/abSk0MRn9t4
புத்தர் நிப்பானாவை ஒரு, ‘தாது’ ஒரு உறுப்பு, ‘மரணமற்ற உறுப்பு’ என்றும் குறிப்பிடுகிறார். அவர் நிபானாவின் உறுப்பை ஒரு கடலுடன் ஒப்பிடுகிறார். பெருங்கடல், நதிகளில் இருந்து எவ்வளவு தண்ணீர் ஊற்றினாலும், குறையாமலும், குறையாமலும் ஒரே மட்டத்தில் இருப்பது போல், எத்தனை பேர் இருந்தாலும், சிலர் நிப்பந்தம் அடைந்தாலும், அந்த நிப்பந்தம் அப்படியே இருக்கும் என்கிறார்.
https://youtu.be/Gg8Aa17OO1E
புத்தர் நிப்பானாவை உடலால் அனுபவிக்கக்கூடிய ஒன்று என்று பேசுகிறார், இது மிகவும் தெளிவானது, மிகவும் சக்தி வாய்ந்தது, இது “ஒருவரின் சொந்த உடலுடன் மரணமில்லாத உறுப்புகளைத் தொடுவது” என்று விவரிக்கலாம்.
———————————————————————-
01) Classical Magahi Magadhi,
02) Classical Chandaso language,
03)Magadhi Prakrit,
04)
Classical Hela Basa (Hela Language),
05) Classical Pāḷi,
06) ClassicalDevanagari,Classical Hindi-Devanagari- शास्त्रीय हिंदी,
07) ClassicalCyrillic
08) Classical Afrikaans– Klassieke Afrikaans
09) Classical Albanian-Shqiptare klasike,
10) Classical Amharic-አንጋፋዊ አማርኛ,
11) Classical Arabic-اللغة العربية الفصحى
12) Classical Armenian-դասական հայերեն,
13) Classical Assamese-ধ্ৰুপদী অসমীয়া
14) Classical Aymara 14) Aymara clásico
15) Classical Azerbaijani- Klassik Azərbaycan,
18) Classical Basque- Euskal klasikoa,18) Euskara klasikoa- Euskal klasikoa,
19) Classical Belarusian-Класічная беларуская,19) Класічная беларуска-класічная беларуская,
20) Classical Bengali-ক্লাসিক্যাল বাংলা,20) ধ্রুপদী বাংলা-ক্লাস বাংলা
21) Classical Bhojpuri 21) शास्त्रीय भोजपुरी के बा
22) Classical Bosnian-Klasični bosanski,22) Klasični bosanski-Klasični bosanski,
23) Classical Bulgaria- Класически българск,23) Класическа България- Класически българск,
24) Classical Catalan-Català clàssic
25) Classical Cebuano-Klase sa Sugbo,
26) Classical Chichewa-Chikale cha Chichewa,
27) Classical Chinese (Simplified)-古典中文（简体）,
28) Classical Chinese (Traditional)-古典中文（繁體）,
29) Classical Corsican-Corsa Corsicana,
30) Classical Croatian-Klasična hrvatska,
32)Classical Czech-Klasická čeština
33) Classical Danish-Klassisk dansk,Klassisk dansk,
34) Classical Dhivehi,34) ކްލާސިކަލް ދިވެހި
35) Classical Dogri, 35) शास्त्रीय डोगरी
36) Classical Dutch- Klassiek Nederlands,
37) Classical English,Roman,
38) Classical Esperanto-Klasika Esperanto,
39) Classical Estonian- klassikaline eesti keel,
40) Classical Ewe,40) Klasik Ewe
42) Classical Filipino klassikaline filipiinlane,
42) Classical Finnish- Klassinen suomalainen,
44) Classical French- Français classique,
45) Classical Frisian- Klassike Frysk,
46) Classical Galician-Clásico galego,
47) Classical Georgian-კლასიკური ქართული,
48) Classical German- Klassisches Deutsch,
49) Classical Greek-Κλασσικά Ελληνικά,
50) Classical Guarani,50) Guaraní clásico
51) Classical Gujarati-ક્લાસિકલ ગુજરાતી,
52) Classical Haitian Creole-Klasik kreyòl,
53) Classical Hausa-Hausa Hausa,
54) Classical Hawaiian-Hawaiian Hawaiian,
55) Classical Hebrew- עברית קלאסית
56) Classical Hmong- Lus Hmoob,
57) Classical Hungarian-Klasszikus magyar,
58) Classical Icelandic-Klassísk íslensku,
59) Classical Igbo,Klassískt Igbo,
60) Classical Ilocano,60) Klasiko nga Ilocano
61) Classical Indonesian-Bahasa Indonesia Klasik,
62) Classical Irish-Indinéisis Clasaiceach,
63) Classical Italian-Italiano classico,
64) Classical Japanese-古典的なイタリア語,
65) Classical Javanese-Klasik Jawa,
66) Classical Kannada- ಶಾಸ್ತ್ರೀಯ ಕನ್ನಡ,
67) Classical Kazakh-Классикалық қазақ,
68) Classical Khmer- ខ្មែរបុរាណ,
69) Classical Kinyarwanda
70) Classical Konkani,70) शास्त्रीय कोंकणी
71) Classical Korean-고전 한국어,
72) Classical Krio,72) Krio we dɛn kɔl Krio
73) Classical Kurdish (Kurmanji)-Kurdî (Kurmancî),
74) Classical Kyrgyz-Классикалык Кыргыз,
75) Classical Lao-ຄລາສສິກລາວ,
76) Classical Latin-LXII) Classical Latin,
77) Classical Latvian-Klasiskā latviešu valoda,
78) Classical Lingala,78) Lingala ya kala,
79) Classical Lithuanian-Klasikinė lietuvių kalba,
80) Classical Luganda,80) Oluganda olw’edda
81) Classical Luxembourgish-Klassesch Lëtzebuergesch,
82)Classical Macedonian-Класичен македонски,
83)Classical Maithili,83) शास्त्रीय मैथिली
84) Classical Malagasy,класичен малгашки,
85) Classical Malay-Melayu Klasik,
86) Classical Malayalam-ക്ലാസിക്കൽ മലയാളം,
87) Classical Maltese-Klassiku Malti,
88) Classical Maori-Maori Maori,
89) Classical Marathi-क्लासिकल माओरी,
90) Classical Meiteilon (Manipuri),꯹꯰) ꯀ꯭ꯂꯥꯁꯤꯀꯦꯜ ꯃꯦꯏꯇꯦꯏꯂꯣꯟ (ꯃꯅꯤꯄꯨꯔꯤ) ꯴.
92) Classical Mizo,92) Classical Mizo a ni
93) Classical Mongolian-Сонгодог Монгол,
94) Classical Myanmar (Burmese)-Classical မြန်မာ (ဗမာ),
95) Classical Nepali-शास्त्रीय म्यांमार (बर्मा),
97) Classical Norwegian-Klassisk norsk,
98) Classical Odia (Oriya)
99) Classical Oromo,99) Afaan Oromoo Kilaasikaa
100)Classical Pashto- ټولګی پښتو
101) Classical Persian-کلاسیک فارسی
102) Classical Polish-Język klasyczny polski,
103) Classical Portuguese-Português Clássico,
104) Classical Punjabi-ਕਲਾਸੀਕਲ ਪੰਜਾਬੀ,
105) Classical Quechua,105) Quechua clásico
106) Classical Romanian-Clasic românesc,
107) Classical Russian-Классический русский,
108) Classical Samoan-Samoan Samoa,
109) Classical Sanskrit छ्लस्सिचल् षन्स्क्रित्
110) Classical Scots Gaelic-Gàidhlig Albannach Clasaigeach,
111) Classical Sepedi,111) Sepedi sa Kgale
112) Classical Serbian-Класични српски,
113) Classical Sesotho-Seserbia ea boholo-holo,
114) Classical Shona-Shona Shona,
114) Classical Sindhi,
115) Classical Sinhala-සම්භාව්ය සිංහල,
116) Classical Slovak-Klasický slovenský,
117) Classical Slovenian-Klasična slovenska,
118) Classical Somali-Soomaali qowmiyadeed,
119) Classical Spanish-Español clásico,
120) Classical Sundanese-Sunda Klasik,
121) Classical Swahili,Kiswahili cha
Classical,
122) Classical Swedish-Klassisk svensk,
123) Classical Tajik-тоҷикӣ классикӣ,
124) Classical Tamil-பாரம்பரிய இசைத்தமிழ் செம்மொழி,
125) Classical Tatar
126) Classical Telugu- క్లాసికల్ తెలుగు,
127) Classical Thai-ภาษาไทยคลาสสิก,
128) Classical Tigrinya,128) ክላሲካል ትግርኛ
129) Classical Tsonga,129) Xitsonga xa xikhale
130)Classical Turkish-Klasik Türk,
131) Classical Turkmen
132) Classical Twi,132) Twi a wɔde di dwuma wɔ tete mmere mu
133) Classical Ukrainian-Класичний український,
134) Classical Urdu- کلاسیکی اردو
135) Classical Uyghur,
136) Classical Uzbek-Klassik o’z,
137) Classical Vietnamese-Tiếng Việ,
138) Classical Welsh-Cymraeg Clasurol,
139) Classical Xhosa-IsiXhosa zesiXhosa,
140) Classical Yiddish- קלאסישע ייִדיש
141) Classical Yoruba-Yoruba Yoruba,
142) Classical Zulu-I-Classical Zulu